French magician and illusionist, Moulla started practicing magic at age 10. He is known for his use of technology and is also a graduated engineer from ESIEA, Paris, and an expert in virtual reality. In 2011, he founded Augmented Magic and the concept of blending Magic and Technology.
Since 2011, he has designed and produced his shows and events, which he performs worldwide with his team of artists and engineers.
Gradually, Moulla's team grew, as did the number of shows they performed. With his creative and technical team, he creates signature acts such as "Umbrella, Phone and Murmuration" which can be adapted and personalized to meet client needs.
In a longer format, Moulla created two one-hour shows, "Décroche" in 2015 performed at the Cirque Electrique and "Miracles" presented in 2017 at the Palais des Glaces and Élysée Montmartre, and then toured internationally.
Moulla received the Mandrake d'Or 2017 award for his famous signature act "Umbrella" and the first on-stage Virtual Reality magic act. He ended finalist from the show "La France a un Incroyable Talent" and "Arabs got Talent". In 2019, Moulla received an award for his performance at the Sharjah School Reading Festival.
Thanks to these, he is invited on many TV shows and Theatres all around the world.
Moulla created Augmented Magic in 2011 through viral videos he launched on YouTube. Today, he has mastered the virality of social media, especially TikTok, and collaborates with several brands, such as Disney, Google and PicWicToys.
These 15-second viral videos receive hundreds of thousands, sometimes millions, of views on social networks.
As in 2023, Moulla cumulates more than 650k followers accros several platforms
Today, Moulla and his team Augmented-magic created a 300m2 space dedicated to Research and Development, Magic Home Studio. They prototype their new augmented magic shows before performing them worldwide.
In 2022, they created several shows for the Dubai EXPO 2020, and Global AI Summit. Today, they are working on their next creation: AI-Dream, which blends today's and tomorrow's technologies with magic.